EcoFlow Privacy Policy

Last Updated: December 12, 2023

EcoFlow South Africa (Pty) Ltd and its affiliated companies (“EcoFlow”, “we,” “our” or “us”), respect your privacy and treat your information with the utmost care.

This privacy policy (“Privacy Policy”) explains how we collect, use, and disclose your information through our websites, mobile applications, customer support and other services (collectively referred to as “Services”), as well as any other third-party services or products that link to this Privacy Policy so as to comply with the Protection of Personal Information Act 4 of 2013 (“POPIA”). This Privacy Policy should apply to all Services except for those that are specifically covered by a separate Privacy Policy. The separate Privacy Policy will prevail over this Privacy Policy and anything that is not specially covered in that Privacy Policy shall be subjected to the terms of this Privacy Policy.By agreeing to this Privacy Policy in your account setup or by using our Services, or any other third-party services or products that link to this Privacy Policy, you consent to the processing of your information as set forth in this Privacy Policy.

It is important that you read this Privacy Policy together with our other terms and conditions, privacy notices or policies we may provide from time to time when we collect or use your personal information.

This Privacy Policy describes:

  1. Information We Collect
  2. How We Collect Your Information
  3. How We Use Your Information
  4. How We Store Your Information
  5. Marketing
  6. Share and Transfer
  7. Your Rights
  8. Cookies
  9. Security of Your Information
  10. Children’s Information
  11. Privacy Policies of Third-Party Websites/Applications
  12. Changes to Our Privacy Policy
  13. How to Contact Us

1.Information We Collect

At EcoFlow, we believe that you can have great products and great privacy. This means that we strive to collect only the personal data that we need. We may collect a variety of information, including:

You are not required to provide the personal information that we have requested. However, if you choose not to do so, in many cases we will not be able to provide you with our products or services or respond to any requests you may have.

You warrant that the information you have provided to us is accurate, current, true and correct and that does not impersonate or misrepresent any person or entity or falsely state or otherwise misrepresent your affiliation with anyone or anything.

2.How We Collect Your Information

There are four ways we collect your information with your consent:

  1. Directly Collected from You

    We may collect the following personal information that you provide to us directly, including your name, birthday, contact phone number, email address, shipping address, passwords, social media account, location of your devices, your location information, your photos and videos.
  2. Automatically Collected

    We may collect your devices’ information automatically within the necessary scope, including location information of the device, Wi-Fi List Information, Mac address, CPU information, memory information, SD card information and operating system version.
  3. From the Third-Party Sources

    We collect and use information obtained from Facebook, Google, and other accounts you use to login to the Services (“Third-Party Accounts”), such as your name, your username, avatar, social account and other details you may have on your Third-Party Account profile. We do not have access to your Third-Party Account passwords.
  4. Devices Permission

    In the process of collecting and using the above personal information, we will mainly call the mobile phone device permissions. When you enable any permission, you authorize us to collect and use relevant personal information to provide you with corresponding Services. You can get your device permission list by contacting us as set forth in “Contact Us” below.

    You can also choose to change the scope of consent or withdraw your authorization at any time. After the authorization is withdrawn, we will no longer collect personal information related to these permissions, and we will not be able to continue to provide you with corresponding Services.

    However, your decision to withdraw consent or authorization will not affect our previous collection and use of personal information based on your authorization. When we want to use the information for other purposes not specified in this Policy, we will ask for your prior consent.

3.How We Use Your Information

EcoFlow uses personal data to power our Services, process your transactions, communicate with you, for security and fraud prevention, and to comply with law. We may also use personal data for other purposes with your consent.

EcoFlow may use your personal data under the following legal bases:

EcoFlow may use your personal data for the following purposes:

  1. Provide Our Services

    We use your information to fulfil our agreements with you and provide you with our Services. We process your personal data as necessary for the performance of a contract to which you are a party or in order to take steps at your request prior to entering into a contract, including but not limited to:
    • Account registration and management;
    • Providing access to certain areas, functionalities, and features of our Services, such as monitoring your IoT device use in real time via your mobile phone;
    • Processing orders and payments, as well as enabling shipping and delivery services for goods;
    • On-site installation and maintenance services for home energy storage products;
    • Sending emails, text messages, push notifications and in-app messages to market or advertise EcoFlow products, services, promotions, sweepstakes and events;
    • Answering requests for customer or technical support; and
    • Communicating with you about your account, activities on our Services, and policy changes.
  2. Administrative Purposes

    We use your information for various administrative purposes, including but not limited to:
    • Pursuing our legitimate interests such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;
    • Detecting security incidents, protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for that activity;
    • Measuring interest and engagement in our Services;
    • Improving, upgrading or enhancing our Services;
    • Developing new products and Services;
    • Ensuring internal quality control and safety;
    • Authenticating and verifying individual identities, including requests to exercise your rights under this policy;
    • Debugging to identify and repair errors with our Services;
    • Auditing relating to interactions, transactions and other compliance activities;
    • Sharing information with third parties as needed to provide the Services;
    • Enforcing our agreements and policies;
    • Complying with our legal obligations.

Other Purposes

We also use your information for other purposes as requested by you or as permitted by applicable law.

  1. Consent. We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.
  2. Automated Decision-Making. We may engage in automated decision-making, including profiling. EcoFlow’s processing of your personal information will not result in a decision based solely on automated processing that significantly affects you unless such a decision is necessary as part of a contract we have with you, we have your consent, or we are permitted by law to engage in such automated decision-making. If you have questions about our automated decision making, you may contact us as set forth in “Contact Us” below.
  3. De-identified and Aggregated Information. We may use personal information and other information about you to create de-identified and/or aggregated information, such as de-identified demographic information, de-identified location information, information about the device from which you access our Services, or other analyses we create.
  4. Legal Obligations. We may process your personal information to comply with our legal obligation in certain circumstances including but not limited to:
    • To law enforcement authorities, government or public agencies or officials, regulators, and/or any other person or entity with appropriate legal authority or justification for receipt of such information, if required or permitted to do so by law or legal process;
    • When we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity;
    • When the information is required for the prevention, investigation, detection or prosecution of criminal offenses or the execution of criminal penalties, or for the enforcement of civil law claims.

4.How We Store Your Information

The information that we collect from you will be processed primarily in the United States, EU and China.

We retain personal data only for so long as necessary to fulfill the purposes for which it was collected, including as described in this Privacy Policy or in our service-specific privacy notices, or as required by law.

We will retain your personal data for the period necessary to fulfill the purposes outlined in this Privacy Policy and our service-specific privacy summaries. When assessing retention periods, we first carefully examine whether it is necessary to retain the personal data collected and, if retention is required, work to retain the personal data for the shortest possible period permissible under law.


By using the Services, you hereby give your consent to Ecoflow and their duly authorised agents to process your personal information for purposes of direct marketing by means of electronic communication regarding products, services promotions and events of Ecoflow. You may opt-out of having your personal information used by EcoFlow for direct marketing at any time by accessing the “unsubscribe” link at the bottom of each email or following other specific instructions. Once you opt out, you will no longer be notified of EcoFlow products, services, promotions and events until you subscribe again. You may still see EcoFlow ads on other platforms, but which are not displayed on the basis of your personal information collected by EcoFlow.

When you use the EcoFlow App, you may receive push notifications. If you prefer not to receive push notifications, you may adjust your settings on your mobile phone to control whether you want to receive these alerts.

6.Share and Transfer

  1. Share

    We will not share your personal information with any company, organization or individual other than EcoFlow except in the following cases:
    1. Sharing with explicit consent: After obtaining your explicit consent, we will share your personal information with other parties.
    2. Fulfilling legal obligations: We may share your personal information externally in accordance with laws and regulations or the mandatory requirements of government authorities.
    3. Disclosures to Protect Us or Others: We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal processes, such as a court order or subpoena; protect your, our, or other individuals rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity.
    4. Disclosure in the Event of Merger, Sale, or Other Asset Transfers: If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction, as permitted by law and/or contract.
    5. Sharing with our affiliates: Where permitted by law, we may share your information with our affiliates in order to provide you with EcoFlow Services. We will only share necessary personal information and subject to the purposes stated in this Privacy Policy. If the affiliated company wants to change the purpose of processing personal information, it will ask for your authorization again.
    6. Sharing with authorized partners: Some of our Services will be provided by authorized partners only for the purposes stated in this policy. We may share some of your personal information with our partners to provide better customer service and user experience. We will only share your personal information for legal, legitimate, necessary, specific and explicit purposes, and only share personal information necessary to provide services. Our partners are not authorized to use the shared personal information for any other purpose. Usually, our partners are:
      • Third-party service providers: Provide us with payment facilitation, package shipping, application development, electronic message processing and other services. Some of your personal information may be collected directly by third-party service providers and is subject to their privacy policies.
      • Advertising providers: We partner with third-party advertisers to assist us in business marketing, which includes using cookies and other technologies to deliver personalized advertising on third-party websites.
      • Installers(including the dealer and the installer acting on behalf of dealer): The information collected is shared between us and partner installers so that the installers can provide services to users through EcoFlow’s platform. Some of your personal information may be collected directly by installers and is subject to their privacy policies.
  2. Transfer

    We will not transfer your personal information to any company, organization or individual unless we obtain your express consent, or when a merger, acquisition or bankruptcy liquidation is involved, if the transfer of personal information is involved, we will require a new holder of your Companies and organizations with personal information continue to be bound by this Privacy Policy, otherwise we will require the company and organization to seek your authorization and consent again.
    • International Data Transfers. We may transfer to, process, and store the personal information we collect about you in countries other than the country in which the personal information was originally collected, including the United States, EU, China or other destinations. Those countries may not have the same data protection laws as the country in which you provided the personal information. When we transfer your personal information to other countries, we will protect the personal information as described in the Privacy Policy and comply with applicable legal requirements in law.

    By accessing and using our website and/or App, you consent to us transferring your personal information outside of South Africa as set out in POPIA.

7.Your Rights

You have several rights under the data privacy legislation including the rights to:

If you wish to exercise any of these rights, please email us at


Cookies are small text files that are sent to or accessed from your web browser or your computer’s hard drive. Cookies typically contain the name of the domain (internet location) from which the cookies originated, the “lifetime” of the cookies (i.e., when it expires) and a randomly generated unique number or similar identifier. Cookies also may contain information about the Device, such as user settings, browsing history, and activities conducted while using the Services.

Our Services use the following cookies:

To learn more about cookies and web beacons, please see our [Cookie Policy].

9.Security of Your Information

We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy. Unfortunately, no system is 100% secure, and we cannot ensure or warrant the security of any information you provide to us. We have taken appropriate safeguards to require that your personal information will remain protected and require our third-party service providers and partners to have appropriate safeguards as well. To the fullest extent permitted by applicable law, we do not accept liability for unauthorized disclosure.

By using our Services or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Services. If we learn of a security system breach, we may attempt to notify you electronically by posting a notice on our Services, by mail or by sending an email to you.

Should you disclose your personal information to any third party other than us, we shall not be liable for any loss or damage arising or suffered by you as a result of the disclosure of such personal information to any third party. This is because we do not regulate or control how that third party uses your personal information. You should always ensure that you read the privacy policy of any third party.

10.Children’s Information

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.

EcoFlow’s services are not meant to be used by children and we do not knowingly collect any Personal Identifiable Information from children under the age of 16 in the EU, or age under 14 in the US (or other age as required by local law). If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

If we become aware that a child has provided us with personal information in violation of applicable law, we will delete any personal information we have collected, unless we have a legal obligation to keep it, and terminate the child’s account.

11.Privacy Policies of Third-Party Websites/Applications

The Services may contain links to other websites/applications and other websites/applications may reference or link to our Services. These third-party services are not controlled by us. We encourage our users to read the privacy policies of each website and application with which they interact. We do not endorse, screen or approve, and are not responsible for, the privacy practices or content of such other websites or applications. Providing personal information to third-party websites or applications is at your own risk.

12.Changes to Our Privacy Policy

We may revise this Privacy Policy from time to time at our sole discretion. If there are any material changes to this Privacy Policy, we will notify you as required by applicable law. You understand and agree that you will be deemed to have accepted the updated Privacy Policy if you continue to use our Services after the new Privacy Policy takes effect.

If at any time you find either this Agreement or the Privacy Policy unacceptable, you must immediately cease accessing the App and Websites. Unless EcoFlow obtains your express consent, any revised Privacy Policy will apply only to information collected by EcoFlow after the revised Privacy Policy takes effect, and not to information collected under any earlier versions of the Privacy Policy.

13.How to Contact Us

We welcome feedback and are happy to answer any questions you may have about your data. You may contact us electronically at: