EcoFlow Privacy Policy

Last Updated: 09/10/2024


EcoFlow Inc. and its affiliated companies (“EcoFlow”, “we,” “our” or “us”), are committed to protecting and preserving your privacy.


This Privacy Policy explains how we collect, use, and disclose your information through our websites, mobile applications, customer support and other services (collectively referred to as “Services”), and applies to all Services except for those that are specifically covered by a separate Privacy Policy. The separate Privacy Policy will supersede this Privacy Policy and anything that is not specifically covered in that Privacy Policy shall be subject to the terms of this Privacy Policy.


By using our Services, you agree to the terms of this Privacy Policy, and you consent to the use of the information that you provide to us as set forth in this Privacy Policy. We do update this Privacy Policy from time to time so please review this Privacy Policy regularly. If we materially alter our Privacy Policy, we will let you know of such changes by posting a notice on our website. Your continued use of the website will be considered your agreement that your information may be used per the new policy. If you do not agree with the changes, then you should stop using the website, and you should let us know that you do not want your information used per the changes.


This Policy describes:


  1. Information We Collect
  2. How We Collect Your Information
  3. How We Use Your Information
  4. How We Store Your Information
  5. Email Marketing and Alerts
  6. How We Disclose and Share Your Information
  7. Your Rights
  8. How We Use Cookies
  9. Security of Your Information
  10. Children’s Information
  11. California Residents
  12. Privacy Policies of Third-Party Websites/Applications
  13. Changes to Our Privacy Policy
  14. Contact Us

1.Information We Collect

In operating our website, we may collect a variety of information, including:

You are not required to provide the personal data that we have requested. However, if you choose not to do so, in many cases we will not be able to provide you with our products or services or respond to requests you may have.

2.How We Collect Your Information

Here are the ways that we collect your information:

  1. Directly Collected from You

We may collect the following personal information that you provide to us directly, including your name, birthday, contact telephone number, email address, shipping address, passwords, social media account, location of your devices, your location information, your photos and videos.

  1. Automatically Collected

We may collect your devices’ information automatically within the necessary scope, including location information of the device, Wi-Fi List Information, Mac address, CPU information, memory information, SD card information and operating system version. See section below, “How We Use Cookies” for more information.

  1. From the Third-Party Sources

We collect and use information obtained from Facebook, Google, and other social media accounts you use to login to the Services (“Third-Party Accounts”), such as your name, your username, avatar, social media account and other details you may have on your Third-Party Account profile. We do not have access to your Third-Party Account passwords.

  1. Devices Permission

When you enable any permission(s) for access to your device, you authorize us to collect and use relevant personal information in order to provide you with corresponding Services. You can get your device permission list by contacting us as set forth in “Contact Us” below.

You can also choose to change the scope of consent or withdraw your authorization at any time. After the authorization is withdrawn, we will no longer collect personal information related to these permissions, however, we will not be able to continue to provide you with corresponding Services.

Please note that your decision to withdraw consent or authorization will not affect our previous collection and use of personal information based on your authorization. When we want to use the information collected prior to your withdrawal of your consent or authorization for purposes not specified in this Privacy Policy, we will ask for your prior consent, as required by applicable law(s).

By giving a telephone number to Ecoflow, you agree that a representative of Ecoflow can contact you at the number you provide, potentially using automated technology (including texts/SMS messaging) or a pre-recorded message. Your consent is not an obligation to receive any of our products and/or services.

3.How We Use Your Information

EcoFlow uses personal data to power our Services, process your transactions, communicate with you, for security and fraud prevention, and to comply with law. We may also use personal data for other purposes with your consent or as otherwise permitted or required by law.


EcoFlow may use your personal data for the following reasons:

EcoFlow may use your personal data for the following purposes:

  1. Provide Our Services

We use your information to fulfil our agreements with you and provide you with our Services. We process your personal data as necessary for the performance of a contract to which you are a party or in order to take steps at your request prior to entering into a contract, including but not limited to:

  1. Administrative Purposes

We use your information for various administrative purposes, including but not limited to:

Other Purposes

We also use your information for other purposes as requested by you or as permitted by applicable law.

  1. Consent. We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent, as required by law.
  2. Automated Decision-Making. We may engage in automated decision-making, including profiling. EcoFlow’s processing of your personal information will not result in a decision based solely on automated processing that significantly affects you unless such a decision is necessary as part of a contract we have with you, we have your consent, or we are permitted by law to engage in such automated decision-making. If you have questions about our automated decision making, you may contact us as set forth in “Contact Us” below.
  3. De-identified and Aggregated Information. We may use personal information and other information about you to create de-identified and/or aggregated information, such as de-identified demographic information, de-identified location information, information about the device from which you access our Services, or other analyses we create.
  4. Legal Obligations. We may process your personal information to comply with our legal obligation in certain circumstances including but not limited to:
    • To law enforcement authorities, government or public agencies or officials, regulators, and/or any other person or entity with appropriate legal authority or justification for receipt of such information, if required or permitted to do so by law or legal process;
    • When we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity;
    • When the information is required for the prevention, investigation, detection or prosecution of criminal offenses or the execution of criminal penalties, or for the enforcement of civil law claims.

4.How We Store Your Information

The information that we collect from you will be processed primarily in the United States, European Union and China.


We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including as described in this Privacy Policy or in our service-specific privacy notices, or as permitted or required by law.


5.Marketing Emails and Alerts

You may opt-out of receiving marketing communications from EcoFlow at any time by clicking the “unsubscribe” link at the bottom of an email or following other specific instructions in the marketing communication. Once you opt out, you will no longer be notified of EcoFlow products, services, promotions and events until you subscribe again. You may still see EcoFlow ads on other platforms, but such ads are not displayed on the basis of your personal information collected by EcoFlow.


When you use the EcoFlow mobile application, you may receive push notifications. If you prefer not to receive push notifications, you may adjust your settings on your mobile device to control whether you want to receive these alerts.

6.How We Disclose, Share and Transfer Your Information

  1. Sharing of Your Information

We may share your personal data in the following cases:

  1. Transfer of Your Information

We may transfer your personal information to another company, organization or individual where we obtain your express consent, as required by law, or as otherwise permitted or required by law, or when a merger, acquisition or bankruptcy liquidation is involved, and if the transfer of personal information is involved, we will require a new holder of your companies and organizations with personal information continue to be bound by this Privacy Policy, otherwise we will require the company and organization to seek your authorization and consent again, as required by applicable law.

For users residing in Japan, you may use the Personal Information Protection Commission’s (“PPC”) report on foreign countries for more information on the relevant data protection law of the United States, EU and China.

7.Your Rights Related to Your Personal Data

If you are a resident of certain states and/or jurisdictions, you may have certain rights under applicable data privacy regulations including the rights to:

You may have the right to obtain a copy of the personal data we hold about you and certain information relating to our processing of your personal data. You may make such request by sending email at  privacy@ecoflow.com.

You may have the right to have your personal data corrected if it is inaccurate or incomplete. You can update your personal data at any time by logging into your account and updating your details directly, or by emailing us at privacy@ecoflow.com.

You may request that EcoFlow delete your personal data by sending email at  privacy@ecoflow.com. Note, however, that we may not always be able to comply with your deletion request for specific legal reasons of which you will be notified of, if applicable, at the time of your request.

You may request to restrict the processing of your personal data in certain scenarios by sending an email at  privacy@ecoflow.com. Where the processing is restricted, we are allowed to retain sufficient information about you to ensure that the restriction is respected in the future.

You may request a digital copy of your personal data or request the transfer of your personal data to another company by sending an email at  privacy@ecoflow.com. Please note though that this right only applies to automated data which you initially provided consent for us to use or where we used the data to perform a contract with you.

You may opt-out of our processing of your personal data for purposes of targeted advertising by sending an email at  privacy@ecoflow.com.

You may withdraw your prior consent for the use of your personal data by sending an email at  privacy@ecoflow.com or using automatic electronic means provided in the user interface in different portals. If you withdraw your consent, we may not be able to provide you with access to certain specific functionalities of the services. Please note any use or disclosure of your personal data prior to your revocation of consent will not be subject to such withdrawal.

You may request human intervention where we are carrying out automated decision-making or profiling when processing your personal data by sending an email at  privacy@ecoflow.com. This form of processing is permitted where it is necessary as part of our contract with you, provided that appropriate safeguards are in place, or your consent has been obtained, as required by law. You may also opt-out of such automated decision-making and profiling by notifying us at the email address below under “Contact Us.”

We will try to respond to all legitimate, validated requests within one month or as otherwise required by law. Occasionally, it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated. We may need to request specific information from you to help us confirm your identity in accordance with applicable law. This is a security measure to protect against personal data being disclosed to an unauthorized person.

If you have any concerns or complaints regarding the way in which we process your data, please email us directly at privacy@ecoflow.com. You also have the right to make a complaint to the data protection regulator in the United States (in accordance with the laws that apply to you as a resident of a particular state) or European Union data protection authorities or any other competent authority. Please do contact us first if possible so that we can assist you in the most efficient manner.

If you wish to exercise any of these rights, please email us at privacy@ecoflow.com or call us at +1(800)-368-8604.

8. How We Use Cookies

Cookies are small text files that are sent to or accessed from your web browser or your device’s hard drive. Cookies typically contain the name of the domain (internet location) from which the cookies originated, the “lifetime” of the cookies (i.e., when it expires) and a randomly generated unique number or similar identifier. Cookies also may contain information about your device, such as user settings, browsing history, and activities conducted while using the Services.


Our Services use the following cookies:

Additionally, our website also works with third-party products or services (“Service Providers”) to offer and present our Services to you. These Service Providers may include Google, Facebook, etc. and other Service Providers who help us track and analyze our website user activity, measure the effectiveness of our advertising and fundraising efforts, and support the optimization of our digital campaigns.

Our Service Providers may get more information about your activity on our website, including pages you visit, access times, visit duration, how you arrived at our websites and your IP address. An IP address is a number that identifies a device connected to the internet. For most devices, the IP address changes on at least a weekly basis. Our Service Providers may also get device identifiers and specific information about the browser you use. In some cases, this information may be unique to you.

Additionally, our website uses pixels which are HTML code snippets that are loaded when a user visits a website or opens an email. It is useful for tracking user behavior and activity. With a tracking pixel, advertisers can get data for online marketing, web analysis or email marketing. If such data is analyzed in a particular way, the data collected through these pixels can be used for other purposes as well, for example retargeting/behavioral advertising.

For example, Ecoflow deploys the Facebook Pixel on our website. The Facebook Pixel may enable Facebook to match website visitors with their Facebook User Accounts. You can find out more about how Facebook collects and uses data by clicking here.

If you’d like to disable these tracking pixels, there are a number of ways in which you can prevent your data from being collected by tracking pixels:

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

Most internet browsers accept cookies by default, but you can change your browser preferences to block or restrict cookies if you do not want your web browsing activity tracked. Please note that some cookies are necessary for our website to run and, as such, cannot be declined. However, such cookies do not collect any personal information. If you choose, you may use the Digital Advertising Alliance (DAA) WebChoices Tool to globally opt out of third-party tracking via website cookies.

There are also a variety of other tools publicly available to manage cookies and similar technologies that collect information related to your use of our website. To learn more about cookies and modifying your browser settings related to these cookies you can review guidance from the FTC.

We are not responsible for the effectiveness or compliance of third-party opt-out mechanisms or programs. Please note that if you remove your cookies or upgrade your browser after having opted out, you will need to opt out again. Your opt out is specific to the browser you are using and the device you use to access the website. Therefore, if you use multiple browsers or devices you will need to opt out on each browser or device. You can access the information on our website without enabling cookies in your browser, but disabling cookies may result in a diminished ability to take advantage of the services and related informational content on our website.

9.Security of Your Information

To secure your information, we have put in place commercially suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect through our Services. Nonetheless, the transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically via our Services, and transmission of such data is therefore entirely at your own risk.


By using our Services or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of our Services.

10.Children’s Information, Users Only of Age of Majority

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.


EcoFlow’s Services are not designed for children and we do not knowingly collect any personal information from children under the age of 16 in the European Union, or under age 14 in the United States (or other age as required by local law). If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately via_privacy@ecoflow.com or call us at +1(800)-368-8604.

and we will do our best efforts to promptly remove such information from our records

By using our Site, you affirm that you are at least 18 years of age or older. We are not liable for any damages that may result from a user’s misrepresentation of age.

Parents or legal guardians of children under 18 cannot agree to these terms on their behalf.

If we become aware that a child has provided us with personal information in violation of applicable law, we will delete any personal information we have collected, unless we have a legal obligation to keep it, and terminate the child’s account.

11. California Residents

The California Consumer Privacy Act of 2018 (“CCPA”) was amended by the California Privacy Rights Act of 2020 (“CPRA”) (collectively “the CCPA”) which took effect on January 1, 2023. As required by laws, covered businesses are required to comply with all express statutory requirements including those CCPA regulations currently in effect. Please note that any terms defined in the CCPA shall have the same meaning in this Section.


This section of our Privacy Policy only applies to our processing of personal information that is subject to the CCPA. The CCPA provides California residents with the right to know what categories of personal information EcoFlow collects and whether EcoFlow disclosed that personal information for a business purpose (e.g., to a service provider). See below for additional details:

Category of Personal Information Collected by EcoFlow from California Residents in Preceding 12 months and Personal Information Categories that Each Category of Recipient Received

Category of Third-Party Information is Disclosed to for a Business Purpose

Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.

  • Service providers
  • Advertising networks
  • Social networks

Internet or other electronic network activity

Browsing history, search history, information on a consumer's interaction with an internet website, application, or advertisement.

  • Service providers
  • Advertising networks
  • Government entities

Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))

A name, signature, physical characteristics or description, address, telephone number, education, employment, employment history, bank account number or other financial information. Personal Information does not include publicly available information that is lawfully made available to the general public from federal, state, or local government records. Note: Some personal information included in this category may overlap with other categories.

  • Service providers
  • Advertising networks
  • Government entities

Geolocation data

Physical location or movements.

  • Service providers
  • Advertising networks
  • Government entities


Sale or Share of Personal Information:

We do not sell the personal information of California residents. As defined under the California Consumer Privacy Act (CCPA), we may disclose or transfer your personal information to third parties solely for the purpose of improving our services. Below is a detailed explanation of how we handle the sharing and disclosure of personal information:

Categories of Consumers' Personal Information We Share

We may share the following categories of consumers’ personal information with third parties:

If you are a resident of California, you have the following rights under the CCPA:

We will not discriminate against you for exercising any of your CCPA rights. Unless allowed by the CCPA, we will not:

Ecoflow only collects or processes sensitive personal information without the purpose of inferring characteristics about a consumer.

If you are a California resident and you want to exercise any of your rights as set forth above, please contact us at privacy@ecoflow.com or +1(800)-368-8604.

For all requests, it is helpful to put the statement “California Privacy Rights” in the body of your request, describe the nature of your request, and supply your name, street address, city, state, and zip code. In your request, you need to attest to the fact that you are a California resident and provide a current California address for our response.

__.

Additionally, if you reside in California and have provided personal information to us, you may request information about our disclosure of certain categories of personal information to third parties for their direct marketing purposes under California’s Shine the Light law. Such requests must be submitted to us at privacy@ecoflow.com.

12.Privacy Policies of Third-Party Websites/Applications

The Services may contain links to other websites/applications and other websites/applications may reference or link to our Services. These third-party services are not controlled by us. We encourage our users to read the privacy policies of each website and application with which they interact. We do not endorse, screen or approve, and are not responsible for, the privacy practices or content of such other websites or applications. Providing personal information to third-party websites or applications is at your own risk.

13. European Union Residents

As applicable, for personal information of individuals that Ecoflow receives from the European Union, Ecoflow will handle such personal information in accordance with the European Union data protection laws. For personal information transferred from the European Union, Ecoflow utilizes the European Commission’s standard contractual clauses commonly known as “model clauses.” These model clauses are contract templates developed by the European Commission as a mechanism for contracting parties to legalize the cross-border transfer of personal data from Europe.

Please note that the model clauses will apply to the extent there is not another legal basis in place adopted by Ecoflow to validate the transfer of personal data from the European Union to the U.S.

Similarly, Ecoflow will comply with the United Kingdom’s Data Protection Act, as applicable.

14. Changes to Our Privacy Policy

We may revise this Privacy Policy from time to time at our sole discretion. If there are any material changes to this Privacy Policy, we will notify you as required by applicable law. You understand and agree that you will be deemed to have accepted the updated Privacy Policy if you continue to use our Services after the new Privacy Policy takes effect.


If at any time you find either this Agreement or the Privacy Policy unacceptable, you must immediately cease accessing the App and Websites. Unless EcoFlow obtains your express consent, any revised Privacy Policy will apply only to information collected by EcoFlow after the revised Privacy Policy takes effect, and not to information collected under any earlier versions of the Privacy Policy.

15. Accessibility Statement

We are committed to making sure that our website is accessible to everyone. To access this Privacy Policy in an alternative form, please email us at privacy@ecoflow.com or call us at +1(800)-368-8604. For more information, please see our Accessibility Statement here.

16. Contact Us

We welcome feedback and are happy to answer any questions you may have about your data. You may contact us electronically at: privacy@ecoflow.com or call us at +1(800)-368-8604. If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request.

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